Marketing Manager-III Contract NEW

Location: San Francisco, CA

Practice Area: Marketing

An on-demand food delivery service company that connects customers with local restaurants is seeking an Associate Manager, Retention Marketing. Contract role APPLY TODAY!

5-month contract with potential to extend/convert to FTE

Fully Remote in the US

$57-67 / hour

About the Team:

The retention marketing team’s mission is to enhance the experience of our gig workers while expanding accessibility to potential team members. Our projects focus on improving the onboarding experience and maintaining a healthy workforce in each city as the business grows in scale and complexity.

The team is composed of professionals from different backgrounds collaborating to test and scale marketing, operational, and product solutions to these challenges.

About the Role In this role:

You will be responsible for managing communications and programs to improve fleet onboarding and sentiment on a global scale. You will oversee the lifecycle of our team members using email, SMS, push notifications, and in-app messaging. Additionally, you will design and conduct experiments leveraging these communication channels.

Your contributions will support the growth of our team in various markets by enhancing the onboarding experience, improving team member satisfaction, and taking ownership of strategic projects.

This role involves working closely with cross-functional teams, including marketers, operators, and product experts.

You’re excited about this opportunity because you will

• Create CRM automations and execute A/B testing roadmap to continuously improve email performance (layout, format, frequency, cadence, creative, copy, etc.).
• Manage end-to-end development and execution of email, SMS, push, and in-app campaigns, including collaborating with designers and copywriters, identifying target audience segments, sizing and tracking experiments, and gathering feedback from multiple stakeholders.
• Set up and monitor complex journeys, triggers, and automations in partnership with engineering to ensure dynamic events and data are properly routed to our CRM platform.
• Develop, test, and implement CRM strategies to improve team member sentiment and compliance.
• Collaborate with various teams to craft programs that enhance the team member experience.
• Analyze campaign results, create benchmarks, and share regular performance reports.
• Provide strategic guidance to international partners to globalize and scale strategies in different markets.

We’re excited about you because you have

• 3+ years of experience in marketing or growth, with at least 2 years in lifecycle, email, or retention marketing.
• Strong analytical skills, capable of creating and analyzing data-driven marketing campaigns from end to end.
• A proven track record of driving business results through cross-channel marketing campaigns.
• Excellent stakeholder management and interpersonal skills.
• Deep experience with CRM technology, including ESPs, segmentation tools, and complex data structures and systems. Experience with Iterable is a plus (Iterable proficiency preferred).
• Familiarity with data visualization platforms such as Tableau, Looker, Sigma, etc.
• Extremely organized, dependable, self-motivated, and capable of multitasking.
• Bachelor’s degree or equivalent experience.